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Course Information

Agricultural Selling (AGB 336)

Term: 2010-2011 Spring

Faculty

There is not currently a faculty member for this course

Description

Principles of selling with application to agricultural and food related businesses. Attitudes, value systems, and behavioral patterns that relate to agricultural sales. Marketing, selling strategies, preparing for sales calls, making sales presentations, handling objections, and closing sales. Analysis of the buying or purchasing process. Evaluation of the agri-selling profession.