E-Commerce (BUS 150)
Term: 2024-2025 Spring
Faculty
There is not currently a faculty member for this course
Description
Introduction to electronic commerce activities on the world wide web. E-commerce covers the unique aspects of creating a business strategy in the e-commerce environment and focuses on the internet as a medium for promotion and distribution. This course will address the new technological environment that marketers are facing in the business world of today. Students will explore the basics of marketing and business arenas and how they can be transformed in this environment.